United America
This book is unique. It’s different from the many manifestos published by political activists, because United America is based on years of scientific research at one of the nation’s leading universities. Dr. Wayne Baker’s finding that ten core values unite the vast majority of Americans is a startling conclusion, drawn from rigorous nationwide research. These ten core values were identified from data collected in four nationally representative surveys administered over a two-year period by the University of Michigan Institute for Social Research (ISR), the world’s premier survey research organization. The surveys were funded in part by the ISR and the Carnegie Corporation of New York. Dr. Baker and his team designed their survey questionnaire after in-depth analysis of past research methods followed by extensive pre-survey research with focus groups, cognitive interviews, and pilot tests. The data were analyzed with a battery of statistical techniques to ensure the validity and reliability of the results.
Learn more at: www.unitedamericabook.com
