April 19, 2021
9:00 - 10:00 a.m. ET
Ben & Jerry’s has become one of the most recognizable brands in the food industry. As the leading brand of packaged super-premium ice cream, Ben & Jerry’s has scaled because of its goal to positively impact the lives of people all over the world.
From the first day in operation, Ben & Jerry’s has implemented policies and made purchasing decisions in order to address community inequities and these values have strengthened alongside the growth of the company.
Rapaport joined Ben & Jerry’s in 2017 and has been a mission-driven activist for more than 30 years in the business, non-profit and government sectors. In his role, he is tasked with upholding the company’s commitment as a certified B Corp to being a force for good. Through the day-to-day impacts of their operations and value chain, using their influence to promote racial equity, and participating in campaigns to activate social change, Ben & Jerry’s is creating an economy that puts people first.
In this dialogue, Milinda Ysasi, Grand Rapids City Commissioner and President of The Source will speak with Rapaport about the role of business in addressing social inequities and systems that create barriers for everyone in a community to prosper.
Visit this page to learn more and register to attend. $5 off promo code: peoplefirst