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Positive Links Speaker Series

Two Positive Forces in Modern Marketing Practice: The Role of Empathy in Company Boundary Spanners and Customer Reactions to Corporate Social Responsibility

Rick Bagozzi

October 8, 2012

Rick Bagozzi

Positive Links Speaker Series

“Two Positive Forces in Modern Marketing Practice: The Role of Empathy in Company Boundary Spanners and Customer Reactions to Corporate Social Responsibility”

Rick Bagozzi

October 8, 2012

Topic(s): Positive Relationships

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